Multi-page Website Design for a Blockchain Dev Startup
2022
Web Design
Figma
Startup
B2B
Blockchain
Market research
Dev handoff
Overview
Client
NFTworkin — crypto development & marketing startup
Task
Design a multi-page website from scratch for global B2B launch
My role
Web & Visual Designer
Collaboration team
Project manager · Front-end developer · Marketing specialist
Challenge
A new startup in the competitive crypto market needed to establish credibility instantly. The goal was to build an online presence from scratch that clearly communicates complex services and attracts first international B2B clients.
Strategic deep dive & 20+ competitors analysed
I researched the market and identified a clear gap: build a brand that feels cutting-edge and professionally credible at the same time.
I crafted a futuristic dark theme with neon green accents to resonate with the crypto industry's high-tech energy.
Web Design
13 unique sections were designed to cover the full company story
UI kit for development handoff
Complete design system in Figma — components, states and guidelines for a developer. I stayed involved through development to ensure a pixel-accurate public deployment.
As a bonus - social media guide for the Graphic Designer
Key results
Multi-page website live, showcasing 6 core services and metrics
13 unique website sections designed
Complete UI kit delivered for development handoff
Social media design guide created for brand consistency across platforms
Client testimonial
She delivered a website that perfectly meets our expectations and has an outstanding design.
Gleb Mak
CEO @ NFTworkin
